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  2. List of horn techniques - Wikipedia

    en.wikipedia.org/wiki/List_of_horn_techniques

    B♭ alto — up a perfect fourth. A — up a major third. G — up a major second. E — down a minor second. E♭ — down a major second (used for horn on pitches with multiple sharps until Richard Strauss) D — down a minor third. C — down a perfect fourth. B♭ basso — down a perfect fifth. Some less common transpositions include:

  3. Horn antenna - Wikipedia

    en.wikipedia.org/wiki/Horn_antenna

    Horn antenna. Pyramidal microwave horn antenna, with a bandwidth of 0.8 to 18 GHz. A coaxial cable feedline attaches to the connector visible at top. This type is called a ridged horn; the curving fins visible inside the mouth of the horn increase the antenna's bandwidth. The first modern horn antenna in 1938 with inventor Wilmer L. Barrow.

  4. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals. It is often created together by marketing ...

  5. Product strategy - Wikipedia

    en.wikipedia.org/wiki/Product_strategy

    A product strategy sets the direction for new product development. Companies utilize the product strategy in strategic planning and marketing to set the direction of the company's activities. [1] The product strategy is composed of a variety of sequential processes in order for the vision to be effectively achieved.

  6. Segmenting-targeting-positioning - Wikipedia

    en.wikipedia.org/wiki/Segmenting-Targeting...

    v. t. e. In marketing, segmenting, targeting and positioning (STP) is a framework that implements market segmentation. [1] Market segmentation is a process, in which groups of buyers within a market are divided and profiled according to a range of variables, which determine the market characteristics and tendencies. [2]

  7. Marketing activation - Wikipedia

    en.wikipedia.org/wiki/Marketing_activation

    Marketing activation is the execution of the marketing mix as part of the marketing process. The activation phase typically comes after the planning phase during which managers plan their marketing activities and is followed by a feedback phase in which results are evaluated with marketing analytics. Depending on the business objective, two ...

  8. French horn - Wikipedia

    en.wikipedia.org/wiki/French_horn

    The French horn (since the 1930s known simply as the horn in professional music circles) is a brass instrument made of tubing wrapped into a coil with a flared bell. The double horn in F/B ♭ (technically a variety of German horn) is the horn most often used by players in professional orchestras and bands, although the descant and triple horn have become increasingly popular.

  9. Composite bow - Wikipedia

    en.wikipedia.org/wiki/Composite_bow

    Composite bow. A composite bow is a traditional bow made from horn, wood, and sinew laminated together, a form of laminated bow. The horn is on the belly, facing the archer, and sinew on the outer side of a wooden core. When the bow is drawn, the sinew (stretched on the outside) and horn (compressed on the inside) store more energy than wood ...

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