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Previous logo of the Canadian version [18]. Kraft Dinner has been called a de facto national dish of Canada. [19] Packaged in Quebec with Canadian wheat and milk, and other ingredients from Canada and the US, [20] Canadians purchase 1.7 million of the 7 million boxes sold globally each week [2] and eat an average of 3.2 boxes of Kraft Dinner each year, 55% more than Americans.
For the fiscal year 2017, Kraft Heinz reported earnings of US$ 11.0 billion, with annual revenue of US$ 26.2 billion, a decline of 0.6% over the previous fiscal cycle. Kraft Heinz's shares traded at over $61 per share, and its market capitalization was valued at over US$ 136 billion in September 2018. [52]