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According to the environmental charity Keep Britain Tidy, Cadbury chocolate wrappers along with Walkers crisps packets and Coca-Cola cans were the three top brands that were the most common pieces of rubbish found in UK streets in 2013. [99] In 2014, Cadbury Dairy Milk was ranked the best-selling chocolate bar in the UK. [100]
However the launch of the Rowntree Yorkie chocolate bar in the UK in 1976 seriously dented the sales of Dairy Milk, and Cadbury's UK market share declined to 20 percent. [20] In order to counter a declining market share, Cadbury reduced its number of lines from 78 to 33, and installed state-of-the-art technology at the Bourneville plant. [20]
Cadbury Limited is the second largest confectionery company globally after Mars, Incorporated [1] and is a subsidiary of American company Mondelēz International.Cadbury products are widely distributed and are sold in many countries, the main markets being the United Kingdom and Isle of Man, Ireland, Canada, India, Australia, New Zealand, South Africa and the United States.
Double Decker is a British brand of chocolate bar currently manufactured by Cadbury. First introduced in the UK in 1976, its name derives from the well-known double-decker bus, with the buses themselves sometimes appearing in advertisements for the product. It is a mixture of milk chocolate, nougat with a hint of coffee, [1] and crisp, crunchy ...
The original British product was a 70% solid bar of milk chocolate, [1] and 30%, sliced peanuts, raisins, crisp cereal and fudge pieces suspended within it. [1] Fuse was Cadbury's fastest selling new chocolate bar since the launch of Cadbury ‘Wispa’ in 1983.
Milk Tray is a brand of boxed chocolates currently manufactured by Cadbury.Introduced by Cadbury UK in 1915, it is one of the longest running brands in the confectioner's portfolio.
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