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Clairol logo. Clairol is the American personal care-product division of company Wella, specializing in hair coloring and hair care.Clairol was founded in 1931 by Americans Joan Gelb and her husband Lawrence M. Gelb, with business partner and lifelong friend James Romeo, after discovering hair-coloring preparations while traveling in France. [1]
The idea to buck the trend of that era’s advertising style — which emphasized high glamour rather than girl-next-door vignettes — was the brainchild of lead copywriter Shirley Polykoff, whose work on the Clairol hair color campaign was a career high point. [3]
A woman with dyed pink hair. Hair coloring, or hair dyeing, is the practice of changing the color of the hair on humans' heads.The main reasons for this are cosmetic: to cover gray or white hair, to alter hair to create a specific look, to change a color to suit preference or to restore the original hair color after it has been discolored by hairdressing processes or sun bleaching.
Step 3: Prep! Prep! Prep! When beginning to prep your hair Kandasamy recommends sectioning your hair in four parts. For added protection, rub coconut oil from the root to tip within sectioned hair ...
Hair care can be expensive, tedious and time consuming but why not try an easy, simple system with natural results that bring out the real you! Skip to main content. 24/7 Help. For premium support ...
Clairol, formerly a personal products division of Procter & Gamble making hair coloring, hair spray, shampoo, hair conditioner, and styling products, sold to Coty on October 1, 2016 Balsam coloring brand (part of Clairol) Natural Instincts hair coloring (part of Clairol) Perfect Lights hair coloring (part of Clairol)
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