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  2. BMI (company) - Wikipedia

    en.wikipedia.org/wiki/BMI_(company)

    BMI is a British multinational research firm and subsidiary of Fitch Solutions that provides macroeconomic, industry and financial market analysis, covering 22 industries and 200 global markets. It was founded in 1984 as Business Monitor International and in 2014 was acquired by Fitch Group.

  3. List of marketing research firms - Wikipedia

    en.wikipedia.org/wiki/List_of_marketing_research...

    This is a list of marketing research firms. In the case of research groups or conglomerates the location of the headquarters of the parent entity is given.

  4. Kantar TNS - Wikipedia

    en.wikipedia.org/wiki/Kantar_TNS

    Kantar TNS is a global market research and market information group with offices in over 80 countries. Formerly listed on the London Stock Exchange and a constituent of the FTSE 250 Index, the firm was acquired by WPP Group for £1.6 billion in October 2008, when it became part of WPP's Kantar Group.

  5. Marketing research - Wikipedia

    en.wikipedia.org/wiki/Marketing_research

    Marketing Research Clients are beginning to demand highly personalized and specifically-focused products from the marketing research firms; big data is great for identifying general market segments, but is less capable of identifying key factors of niche markets, which now defines the competitive edge companies are looking for in this mobile ...

  6. Market research - Wikipedia

    en.wikipedia.org/wiki/Market_research

    Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. [1] It is an important component of business strategy [2] and a major factor in maintaining competitiveness.

  7. NielsenIQ - Wikipedia

    en.wikipedia.org/wiki/NielsenIQ

    NIQ (also known as NielsenIQ, formerly known as ACNielsen or AC Nielsen) is a global marketing research firm, with worldwide headquarters in Chicago, United States. The company has approximately 30,000 employees and operates in more than 100 countries. [1] NIQ acquired German market research firm GfK in 2023.

  8. Category:Market research companies by country - Wikipedia

    en.wikipedia.org/wiki/Category:Market_research...

    Market research companies of the United Kingdom (27 P) Market research companies of the United States (1 C, 62 P) This page was last edited on 20 June 2022, at 08: ...

  9. Category : Market research companies of the United States

    en.wikipedia.org/wiki/Category:Market_research...

    Pages in category "Market research companies of the United States" The following 62 pages are in this category, out of 62 total.

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