Search results
Results from the WOW.Com Content Network
Because of this, Newport has gained a commanding share of the African-American market; a 2005 survey stated that 49.5% of all cigarette sales to African-Americans were Newport cigarettes. Newport has been the second best-selling cigarette brand in the United States since 1996, trailing only Altria's Marlboro brand.
The Lorillard hogshead in 1789 featuring a Native American smoking Lorillard Snuff Mill, built 1840, photo 1936. The company was founded by Pierre Abraham Lorillard in 1760. In 1899, the American Tobacco Company organized a New Jersey corporation called the Continental Tobacco Company, which took a controlling interest in many small tobacco companies. [4]
In 2010, Reynolds American's operating companies sold about 28% of all cigarettes sold in the U.S. [8] In July 2014, Reynolds American announced the purchase of Lorillard Tobacco Company in a deal valued at $27 billion. In January 2017, Reynolds American agreed to be purchased by British American Tobacco for $49.4 billion.
Atty. Gen. Rob Bonta issues warnings to R.J. Reynolds Tobacco Co. and ITG Brands that they may be in violation of California's ban on flavored tobacco products.
In addition, magazine ads for menthol cigarettes increased from 13% of total ad expenditures in 1998 to 49% in 2005. Recent studies have found that more cigarette ads are placed in African-American focused magazines, such as Ebony and Jet, than magazines like Time and People. [1] [3]
Almost half of the Kent money went to network TV. Runner-up media included magazines, spot TV and spot radio. Lorillard's No. 2 cigarette brand in terms of spending was Newport, its chief menthol entry. Measured media spending for Newport in 1965 exceeded $10.5 million, with network TV the chief beneficiary.
A soft pack of Newport Menthol cigarettes. Historian Keith Wailoo argues the cigarette industry targeted a new market in the black audience starting in the 1960s. It took advantage of several converging trends. First was the increased national attention on the dangers of lung cancer.
Get AOL Mail for FREE! Manage your email like never before with travel, photo & document views. Personalize your inbox with themes & tabs. You've Got Mail!