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The agreement gave birth of the co-brand Radisson SAS, which became Radisson Blu since 2009. SAS International Hotels, later known as Rezidor SAS Hospitality in 2001 and then Rezidor Hotel Group in 2006, had expanded into a hotel group that consisted of more than 320 hotels as of 2008. [14] The franchise agreement was renewed in 2002 and again ...
Radisson Blu is an international hotel brand managed and operated by Radisson Hotels, and owned by Choice Hotels, Jinjiang International and the Radisson Hotel Group. Founded as the SAS Hotels in 1960, the Radisson Blu brand name came into existence in 2006 with a rebranding of Radisson SAS.
Radisson Blu has roots dating back to the opening of the SAS Royal Hotel in Denmark in 1960 and was the world's first designer hotel. [ 20 ] : 378–379 After several name changes, spin offs, and rebranding, the Radisson Blu brand name was established in 2009.
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Rezidor Hotel Group AB, originally SAS International Hotels A/S and then Rezidor SAS Hospitality A/S, [3] Rezidor SAS Hospitality Group AB (publ), [4] was a listed hotel group company. Originally founded by Scandinavian conglomerate SAS Group as a hotel in 1960, it became a listed company in 2006.
This airlines and hotels that are or have been members of the SAS Group Subcategories ... Radisson Blu (13 P) Rezidor Hotel Group (2 C, ...