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Bushnell scopes on display at a hunting exhibition. Also known as Bushnell Outdoor Products, Bushnell specializes in optics. Its products include binoculars, spotting scopes, telescopes, night vision equipment, GPS devices, laser rangefinders, riflescopes, holographic weapon sights, game cameras, and other high-end optical equipment.
In July 2007, Wind Point Partners sold Bushnell Performance Optics along with Tasco property and sales rights to MidOcean Partners, a private equity firm based in New York and London. [10] On September 5, 2013, Alliant Techsystems announced it had entered into a definitive agreement to acquire Bushnell. Under the terms of the transaction, ATK ...
Bushnell produces WeatherFX personal weather stations for hikers, campers, and others who can use it to keep informed of potentially hazardous weather issues while away from home. [32] Bushnell created two GPS products in 2006 that are the first such devices to integrate aerial and satellite imagery into the display. [33]
OpticsPlanet, Inc. is a privately held online retailer of shooting, hunting, military, law enforcement, eyewear, and laboratory equipment. The company is headquartered in Northbrook, Illinois, and operates a number of specialized online destinations, as well as its flagship store OpticsPlanet.com.
Sportsman's Guide is an online retailer of hunting and fishing gear, military surplus, ammunition, and outdoor sporting goods. It is based in South St. Paul, Minnesota, USA. The company was founded by Gary Olen in 1970, and the first Sportsman's Guide catalogue was mailed in 1976.
A United States Marine firing an M4 carbine, using an EOTech holographic sight to aim.. The first-generation holographic sight was introduced by EOTech—then an ERIM subsidiary—at the 1996 SHOT Show, [2] under the trade name HoloSight by Bushnell, with whom the company was partnered at the time, initially aiming for the civilian sport shooting and hunting market.
David Pearsall Bushnell (1913–2005) was an American entrepreneur who founded the Bushnell optics company in 1948. Bushnell made precision binoculars affordable to middle-class Americans for the first time through a strategy of importing from manufacturers who provided optics to his patented specifications.
In 2001, Bushnell acquired the Bollé and Serengeti Eyewear brands. [6] Bollé, Cébé and Serengeti were part of Vista Outdoor ’s acquisition of Bushnell in 2013. [ 7 ] A&M Capital Europe, a London based middle-market private equity firm, acquired Bollé Brands from Vista Outdoor Inc. (“Vista”) in 2018.
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