Search results
Results from the WOW.Com Content Network
Subliminal stimuli (/ s ʌ b ˈ l ɪ m ɪ n əl /; sub-literally "below" or "less than") [1] are any sensory stimuli below an individual's threshold for conscious perception, in contrast to supraliminal stimuli (above threshold). [2] Visual stimuli may be quickly flashed before an individual can process them, or flashed and then masked to ...
Some studies show that subliminal stimuli can affect attitude. In a 1992 study Krosnick, Betz, Jussim and Lynn conducted a study where participants were shown a series of slides in which different people were going through normal every day activities (i.e. going to the car, sitting in a restaurant).
Subliminal may refer to: Subliminal stimuli, sensory stimuli below an individual's threshold for conscious perception; Subliminal channel, in cryptography, a covert channel that can be used over an insecure channel; Subliminal (rapper) (born 1979), Israeli rapper and producer; Subliminal (record label), an electronic music label
Visual scene segmentation is a pre-attentive process where stimuli are grouped together into specific objects against a background. [10] Figure and background regions of an image activate different processing centres: figures use the lateral occipital areas (which involve object processing) and background engages dorso-medial areas.
The concept of backward masking originated in psychoacoustics, referring to temporal masking of quiet sounds that occur moments before a louder sound.. In cognitive psychology, visual backward masking involves presenting one visual stimulus (a "mask" or "masking stimulus") immediately after a brief (usually 30 ms) "target" visual stimulus resulting in a failure to consciously perceive the ...
Psychophysics quantitatively investigates the relationship between physical stimuli and the sensations and perceptions they produce. Psychophysics has been described as "the scientific study of the relation between stimulus and sensation" [1] or, more completely, as "the analysis of perceptual processes by studying the effect on a subject's experience or behaviour of systematically varying the ...
One of the most commonly known examples of subliminal messaging is Vicary's claimed movie theater experiment in 1957, purportedly in Fort Lee, New Jersey.In his press release, he claimed that 45,699 people were exposed to subliminal projections telling them to "Eat Popcorn" and "Drink Coca-Cola", causing a 57.5 percent sales increase for popcorn and an 18.1 percent increase in Coca-Cola sales.
Information acquired through both bottom-up and top-down processing is ranked according to priority. The priority ranking guides visual search and makes the search more efficient. Whether the Guided Search Model 2.0 or the feature integration theory are "correct" theories of visual search is still a hotly debated topic.