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  2. List of style guides - Wikipedia

    en.wikipedia.org/wiki/List_of_style_guides

    A style guide, or style manual, is a set of standards for the writing and design of documents, either for general use or for a specific publication, organization or field. The implementation of a style guide provides uniformity in style and formatting within a document and across multiple documents.

  3. Report card - Wikipedia

    en.wikipedia.org/wiki/Report_card

    Report cards are now frequently issued in automated form by computers and may also be mailed. Traditional school report cards contained a section for teachers to record individual comments about the student's work and behavior. Some automated card systems provide for teachers' including such comments, but others limit the report card to grades ...

  4. Writing assessment - Wikipedia

    en.wikipedia.org/wiki/Writing_Assessment

    Teachers began to see an incongruence between the material being prompted to measure writing and the material teachers were asking students to write. Holistic scoring, championed by writing scholar Edward M. White, emerged in this wave. It is one method of assessment where students' writing is prompted to measure their writing ability. [13]

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  6. Advertising campaign - Wikipedia

    en.wikipedia.org/wiki/Advertising_campaign

    Next Levinson (1989) suggests writing a descriptive summary on the target market or consumers. The fourth element is to establish a statement that itemizes the marketing tools and methods planning to be used in the strategy (for example, radio advertising during 6.30am – 9am on weekday mornings or window displays that are regularly updated).

  7. Copywriting - Wikipedia

    en.wikipedia.org/wiki/Copywriting

    Copywriting is the act or occupation of writing text for the purpose of advertising or other forms of marketing.Copywriting is aimed at selling products or services. [1] The product, called copy or sales copy, is written content that aims to increase brand awareness and ultimately persuade a person or group to take a particular action.

  8. Handwriting exemplar - Wikipedia

    en.wikipedia.org/wiki/Handwriting_exemplar

    Request writings are obtained from an individual specifically for the purposes of conducting a handwriting comparison whereas collected writings are samples the individual produced for some other, unrelated reason generally in the course of their day-to-day activities. The two types of exemplars are complementary to one another.

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