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Simply Beverages (also known as the Simply Orange Juice Company) is an American fruit juice company based in Apopka, Florida that was founded in 2001 and is a brand of The Coca-Cola Company. [1] It makes several not-from-concentrate orange juices and other fruit juices that are sold refrigerated in a clear plastic bottle with a green twist top ...
A New York man who previously bought Simply Tropical juice is suing Coca-Cola and the Simply Orange Juice Co., which is owned by Coca-Cola, alleging false and deceptive advertising when it comes ...
Minute Maid – brand of juice drinks, with a sub-brand of fruit-flavored soda which contains some fruit juice; Minute Maid Active – orange juice drink enriched with Glucosamine HCI available in the United States [10] Minute Maid AntiOx – Combination of fruit juices with antioxidizing properties available in Spain [39]
For example, Natalie’s orange juice and Simply orange juice both are made with just one ingredient (oranges) and have no added sugar—although there is sugar from the oranges. These are the ...
In 1973, the company released its first ready-to-drink, chilled orange juice product in the United States, entering an "orange juice war" with Tropicana. [4] In 1996, the company's name was changed from Minute Maid Corp. to The Minute Maid Company. [4] The Coca-Cola Company sold its Minute Maid orange groves in Florida in 1997.
According to CNN, Tropicana’s sales dropped 19% by October, adding that the juice brand has lost around 4% of its market share since the change to Coca-Cola-owned Simply Orange.
Florida's Natural produces citrus juices (mainly orange juice and lemonades) under the Florida's Natural, Coral Reef Juice Co. and Donald Duck brand names. The company's primary marketing strategy is to differentiate itself from main competitors Simply Orange, Minute Maid and Tropicana. It does this by emphasizing its cooperative organization ...
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