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  2. Social network advertising - Wikipedia

    en.wikipedia.org/wiki/Social_network_advertising

    A large portion of this revenue was from app install ads, which developers buy on a cost-per-install basis. Another type of advertising is using a tool called buy buttons . Some networks already involve buy buttons or are direct marketers for various products a business wishes to promote on its social media platform.

  3. AdBlock - Wikipedia

    en.wikipedia.org/wiki/AdBlock

    AdBlock is an ad-blocking browser extension for Google Chrome, Apple Safari (desktop and mobile), Firefox, Samsung Internet, Microsoft Edge and Opera. [4] [5] AdBlock allows users to prevent page elements, such as advertisements, from being displayed.

  4. Google Ad Manager - Wikipedia

    en.wikipedia.org/wiki/Google_Ad_Manager

    Google Ad Manager (GAM) is an online ad exchange platform for companies or individuals. This online server allows a company or person to manage their inventory of ads, the audiences those ads serve, and allows them to check the performance of the ads they are running, and allows them to manage the buying and selling of their ads by other networks. [11]

  5. Social media marketing - Wikipedia

    en.wikipedia.org/wiki/Social_media_marketing

    Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.

  6. Adblock Plus - Wikipedia

    en.wikipedia.org/wiki/Adblock_Plus

    Adblock Plus (ABP) is a free and open-source [11] [12] browser extension for content-filtering and ad blocking.It is developed by Eyeo GmbH, a German software company.The extension has been released for Mozilla Firefox (including mobile), [13] Google Chrome, Internet Explorer, Microsoft Edge, Opera, Safari, Yandex Browser, and Android.

  7. Facebook - Wikipedia

    en.wikipedia.org/wiki/Facebook

    Some, such as Meghan McCain have drawn an equivalence between the use of data by Cambridge Analytica and the Barack Obama's 2012 campaign, which, according to Investor's Business Daily, "encouraged supporters to download an Obama 2012 Facebook app that, when activated, let the campaign collect Facebook data both on users and their friends."

  8. Chrome Web Store - Wikipedia

    en.wikipedia.org/wiki/Chrome_Web_Store

    A year later it was redesigned to "catalyze a big increase in traffic, across downloads, users, and total number of apps". [4] As of June 2012, there were 750 million total installs of content hosted on Chrome Web Store. [5] Some extension developers have sold their extensions to third-parties who then incorporated adware.

  9. Google Chrome - Wikipedia

    en.wikipedia.org/wiki/Google_Chrome

    The normal downloaded Chrome installer puts the browser in the user's local app data directory and provides invisible background updates, but the MSI package will allow installation at the system level, providing system administrators control over the update process [338] – it was formerly possible only when Chrome was installed using Google ...

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