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  2. Revenue management - Wikipedia

    en.wikipedia.org/wiki/Revenue_management

    By lowering prices on products, a company can overcome weak demand and gain market share, which ultimately increases revenue. On the other hand, in situations where demand is strong for a product but the threat of cancellations rooms (e.g. hotel rooms or airline seats), firms often overbook in order to maximize revenue from full capacity.

  3. Top-line growth - Wikipedia

    en.wikipedia.org/wiki/Top-Line_Growth

    Top-line growth is the increase in revenue or gross sales by a company over a defined period and is used to indicate the financial strength of a business and its potential for growth in the future. It is usually measured over periods of one-half or full years and is often reported as a percentage growth compared to the previous year or period.

  4. Situation analysis - Wikipedia

    en.wikipedia.org/wiki/Situation_analysis

    Partnerships: Business partners would share assets and liabilities, allowing for a new source of capital and skills. [ 11 ] Businesses must be able to identify whether the collaborator has the capabilities needed to help run the business as well as an analysis on the level of commitment needed for a collaborator-business relationship.

  5. Tech will remain the economy’s key growth engine. Fortune’s ...

    www.aol.com/finance/tech-remain-economy-key...

    In business, the most famous such system is XCON, deployed at computer manufacturer Digital Equipment Corporation to automatically select components based on customer requirements. It reportedly ...

  6. Revenue - Wikipedia

    en.wikipedia.org/wiki/Revenue

    Consistent revenue growth, if accompanied by net income growth, contributes to the value of an enterprise and therefore the share price. Revenue is used as an indication of earnings quality. There are several financial ratios attached to it: The most important being gross margin and profit margin; also, companies use revenue to determine bad ...

  7. Business communication - Wikipedia

    en.wikipedia.org/wiki/Business_communication

    Business communication is the act of information being exchanged between two-parties or more for the purpose, functions, goals, or commercial activities of an organization. [1] Communication in business can be internal which is employee-to-superior or peer-to-peer, overall it is organizational communication.

  8. Marketing effectiveness - Wikipedia

    en.wikipedia.org/wiki/Marketing_effectiveness

    What Sticks was named the #1 Book in Marketing by Ad Age [3] and is required reading at leading universities including the Wharton School of the University of Pennsylvania [4] and Harvard, [5] suggesting that the Marketing Effectiveness continues to be an important business topic. A preferred marketing effectiveness analysis is marketing mix ...

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