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This success came 20 years after finishing 36th in the medal table, after winning just one gold and fourteen other medals at the 1996 Summer Olympics in Atlanta, which led to significant changes in the management and funding of British sports and facilities. [11] London also won the right to host the 1944 Summer Olympics.
65 medals were won, the third most overall medals won by any nation in the Games after United States and China, beating the amount won in Tokyo 2020 and the lower target of 50 set by UK Sport. [6] [7] 14 gold medals were won, the lowest amount since Athens 2004 – leading to a final ranking of 7th in the medal table. [6]
This list of sport awards is an index to articles about notable medals, prizes, and other awards in the field of sport. It is organized by sport. ... (UK) Auckland ...
British athletes won a total of two medals (one gold, one silver). This result was described as a 'disappointment' by UK Sport. [7] Despite the underwhelming games, Great Britain ranked 19th on the medal table, the same ranking as the previous three Winter Olympic Games.
As with previous games, UK Sport was the body responsible for allocating elite funding for Olympic sports. In December 2012, a record £347 million of funding for Olympic and Paralympic athletes was announced with the aim of becoming the first nation in recent history to win more medals at the Games following being the host nation.
UK Sport, the body responsible for distributing £300 million in Olympic and Paralympic sports, revealed on 4 July 2012 a target of finishing in the top four of the medal table and winning at least 48 medals across at least 12 sports based on an aggregate medal range of 40–70. [11] although a specific number of gold medals was not targeted. [12]
On 9 July 2021, UK Sport announced they had set a medal target of 45–70 medals for the team. No individual targets have been set for each sport as it was considered impossible to properly evaluate the position of each sport in the context of the coronavirus pandemic, and the large scale disruption to both training and sports events that entailed.
On 16 January 2014, the funding body UK Sport announced their medal targets for Team GB at the 2014 Winter Olympic Games in Sochi with the target to win three medals with the best chance of success with the ladies skeleton events. Although the target was set at three medals the funding body predicted that Great Britain had the potential to win ...
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