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Ynon Kreiz (Hebrew: ינון קרייז) [4] is an Israeli-American businessman and current chairman and CEO of Mattel. [1] He served as Chairman and CEO of Fox Kids Europe from 1997–2002, [2] Chairman and CEO of television and digital production company Endemol from 2008 to 2011, [2] [3] and as chairman, CEO and president of web video network Maker Studios, Inc. from 2012 to 2016.
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Ynon Kreiz knew he was sitting on a “treasure trove” of IP when he took the reins of toymaker Mattel as CEO in 2018. Mattel’s big vault of toy and game brands had the kind of built-in ...
Businessman Harold "Matt" Matson and the husband-and-wife duo of Elliot and Ruth Handler founded Mattel as Mattel Creations in January 1945 in a garage in Los Angeles. [20] [21] The company name chosen is a portmanteau of the surname of Matson and first name of Elliot, with former chairman and CEO Bob Eckert revealing at a 2013 Christmas Day Peninsula Seniors lecture that the founders ...
Ynon Kreiz said the company would shift its focus after the blockbuster success of Greta Gerwig’s Barbie this summer.
At Mattel, Kalinske was credited with reviving the Barbie and Hot Wheels brands, launching Masters of the Universe, then being promoted to CEO from 1985 to 1987. He next became CEO of Matchbox, and then was recruited to be the president and CEO of Sega of America from 1990 to 1996, and then CEO and COB of LeapFrog from 1997 to 2006.
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Cars 3: Driven to Win received "mixed or average" reviews from critics, according to review aggregator Metacritic. [6] [7] [8] IGN España said "Cars 3: Driven to Win is a fun game to play with our children, using a Mario Kart style control, but simplifying it rightly. A good number of hours of play to unlock all its contents make the purchase ...