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  2. Artificial intelligence marketing - Wikipedia

    en.wikipedia.org/wiki/Artificial_intelligence...

    AI's integration across many sectors is transforming innovation, improving efficiency and adaptability. AI's ability to analyze data, and patterns enables it to produce hyper-personalized advertisements. [17] AI marketing will be an important tool for all businesses to thrive in contemporary times.

  3. Marketing and artificial intelligence - Wikipedia

    en.wikipedia.org/wiki/Marketing_and_artificial...

    There are six areas of the social media marketing that are being impacted by AI: content creation, consumer intelligence, customer service, influencer marketing, content optimization, and competitive intelligence. [21] One tool, Twizoo, uses AI to gather reviews from social networking sites about restaurants to help users find a place to eat.

  4. Salesforce jumps as latest AI tools set to accelerate demand

    www.aol.com/news/salesforce-jumps-latest-ai...

    "We like the setup heading into FY'26 given reasonable Street expectations, positive progress made around the company's AI strategy, and potential upside as front-office spending comes back ...

  5. Salesforce Doubles AI Hiring Goal, To Add 2K Sales Roles

    www.aol.com/salesforce-doubles-ai-hiring-goal...

    Salesforce Inc (NYSE:CRM) targets employing 2,000 people in the form of sales reps, marketers, and customer service agents to sell artificial intelligence software to clients, CNBC cited CEO Marc ...

  6. Account-based marketing - Wikipedia

    en.wikipedia.org/wiki/Account-based_marketing

    Account-based marketing (ABM), also known as key account marketing, is a strategic approach to business marketing based on account awareness in which an organization considers and communicates with individual prospect or customer accounts as markets of one. Account-based marketing is typically employed in enterprise-level sales organizations.

  7. Glean Technologies - Wikipedia

    en.wikipedia.org/wiki/Glean_Technologies

    [5] [6] [7] In March 2021, the company closed a Series B funding round of $40M led by General Catalyst. [8] [9] In September 2021, Glean introduced its assistive search tool to the market. This tool was designed to pull together information from dozens of disparate applications, streamlining access to critical data across various platforms. [4 ...

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