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  2. Frasers Group - Wikipedia

    en.wikipedia.org/wiki/Frasers_Group

    In March 2004, Sports Direct acquired outdoor gear manufacturer Karrimor for a reported £5 million. [54] In August 2005, Sports Direct took a £9 million stake and signed a lucrative long-term deal in with troubled brand Umbro, [55] which was subsequently sold to Nike. [56] [57] In 2006, Sports Direct acquired Kangol for an estimated £12 ...

  3. M and M Direct - Wikipedia

    en.wikipedia.org/wiki/M_and_M_Direct

    In 2014, according to the reports, Danish fashion group Bestseller purchased MandM Direct Ltd for £140 million ($235 million). [8] The company was a back-of-the-shirt sponsor for Hereford United until 2012. [9] MandM are an official partner of Teenage Cancer Trust and has raised over 1.5 million pounds. [10]

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  5. Slazenger - Wikipedia

    en.wikipedia.org/wiki/Slazenger

    Slazenger (/ ˈ s l æ z ə n dʒ ər /) is a British sports equipment brand owned by the Frasers Group (formerly Sports Direct). [1] One of the world's oldest sport brands, the company was established as a sporting goods shop in 1881 by entrepreneurial brothers, Ralph and Albert Slazenger, on Cannon Street, London. [2]

  6. Sweatshop (retailer) - Wikipedia

    en.wikipedia.org/wiki/Sweatshop_(retailer)

    Sweatshop is a chain of running equipment shops in the United Kingdom with 12 branches (as of March 2018) and an online shop. [1] It was founded by runner Chris Brasher in 1971, with the first shop in Teddington. Its original name was Chris Brasher's Sporting Emporium, and changed to Sweatshop in 1978. In 2014 Sports Direct became a major share ...

  7. Lonsdale (clothing) - Wikipedia

    en.wikipedia.org/wiki/Lonsdale_(clothing)

    In the 1990s, Lonsdale expanded to new markets in Europe, and by 1998, the brand had expanded to Australia. In 2002 it was acquired by Sports Direct. Lonsdale sponsorship on the jerseys of German football club Roter Stern Leipzig, March 2014. During the 2005–06 English football season, Lonsdale was the kit provider for Blackburn Rovers ...

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