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Endorsed brands, and sub-brands – For example, Nestle KitKat, Cadbury Dairy Milk, Sony PlayStation or Polo by Ralph Lauren. These brands include a parent brand—which may be a corporate brand, an umbrella brand, or a family brand – as an endorsement to a sub-brand or an individual, product brand. The endorsement should add credibility to ...
Umbrella branding (also known as family branding) is a marketing practice involving the use of a single brand name for the sale of two or more related products. [ 1 ] [ 2 ] Umbrella branding is mainly used by companies with a positive brand equity (value of a brand in a certain marketplace). [ 3 ]
[[Category:Company templates]] to the <includeonly> section at the bottom of that page. Otherwise, add <noinclude>[[Category:Company templates]]</noinclude> to the end of the template code, making sure it starts on the same line as the code's last character.
American corporate subsidiaries, companies that are owned or controlled by another company based in the United States, which is called the parent company, parent, or holding company. Subcategories This category has the following 43 subcategories, out of 43 total.
A conglomerate is a combination of multiple business entities operating in entirely different industries under one corporate group, usually involving a parent company and many subsidiaries. Conglomerates are typically large and multinational corporations that manage diverse business operations across various sectors.
In 2012, Ascena Retail Group acquired Charming Shoppes, which was the parent holding company for Lane Bryant, Cacique and Catherines Plus, for $900 million. [ citation needed ] On May 18, 2015, Ascena Group agreed to a $2.16 billion acquisition of Ann Inc. , the parent company of clothing retailers Ann Taylor and Loft. [ 9 ]
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The company claimed that it is capable to handle power output up to 600 hp (608 PS; 447 kW) from the system. [191] In February 2020, Hyundai launched its first vehicle built above the E-GMP platform, the Ioniq 5. It is the first product to be marketed under the Ioniq sub-brand. [192]