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  2. Sports marketing - Wikipedia

    en.wikipedia.org/wiki/Sports_marketing

    One of the oldest examples of the marketing of products through sports is Slazenger's supplying of the official ball of Wimbledon (1902- 2015 [32]).Another international example of marketing products through sport is Adidas’ sponsorship of FIFA, which includes the company supplying the balls used in the World Cup and having its logo on the ...

  3. Adidas - Wikipedia

    en.wikipedia.org/wiki/Adidas

    The three stripes are Adidas's identity mark, having been used on the company's clothing and shoe designs as a marketing aid. The branding, which Adidas bought in 1952 from Finnish sports company Karhu Sports for the equivalent of €1,600 and two bottles of whiskey, [ 8 ] [ 9 ] became so successful that Dassler described Adidas as "The three ...

  4. Three stripes - Wikipedia

    en.wikipedia.org/wiki/Three_stripes

    Finnish Sport Museum has a pair of footwear from the 1940s with the three stripes by Finnish athletic footwear brand Karhu Sports. [3] According to another source, the three stripes mark was created by the Adidas company founder, Adolf Dassler, and first used on footwear in 1949, when Adidas was founded. [1]

  5. Sneaker collecting - Wikipedia

    en.wikipedia.org/wiki/Sneaker_collecting

    Sneakers such as the Adidas Superstar and Puma Suede were popularized by b-boys and hip-hop artists, [4] and Nike's Air Jordan line revolutionized the industry with its marketing linked to superstar basketball player Michael Jordan. [2] [5] During the 1960s and 1970s, street basketball was widely played in the streets of the Bronx. One of the ...

  6. Adidas decides not to write off its remaining Yeezy inventory ...

    www.aol.com/finance/adidas-decides-not-write-off...

    Adidas’s shares were down about 5% at noon GMT. ... What was initially seen as a genius marketing move went awry after hateful comments from the rapper led Adidas to follow a slew of other ...

  7. Category:Adidas - Wikipedia

    en.wikipedia.org/wiki/Category:Adidas

    Articles relating to Adidas, a German athletic apparel and footwear corporation headquartered in Herzogenaurach, Bavaria, Germany. It is the largest sportswear manufacturer in Europe , and the second largest in the world, after Nike .

  8. Adidas apologizes to Bella Hadid and partners over 'mistake ...

    www.aol.com/news/adidas-apologizes-bella-hadid...

    Adidas apologizes to pro-Palestinian model Bella Hadid amid criticism for picking her for its SL72 shoe campaign, which recalls the deadly 1972 Munich Olympics.

  9. Adidas Originals - Wikipedia

    en.wikipedia.org/wiki/Adidas_Originals

    [3] [4] Adidas Originals covers sports fashion styles with references to the decades between the 1940s and the 1990s. The brand has a distinctively retro old school feel. An extensive campaign was launched in 2008 to promote the label. In October 2017, Adidas Originals opened a new flagship and its largest store worldwide in Wicker Park ...