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Mars Inc. is an American multinational manufacturer of confectionery, pet food, and other food products and a provider of animal care services, with US$45 billion in annual sales in 2022; [7] that year Forbes ranked the company as the fourth-largest privately held company in the United States. [8]
4.2 The Wrigley Company. 4.3 Other brands. 4.4 Discontinued product lines. 5 Former brands. 6 References. ... Mars Snacking is primarily chocolate, chewing gum ...
Forrest Edward Mars Sr. (March 21, 1904 – July 1, 1999) was an American billionaire businessman and the driving force of the Mars candy empire. He is best known for introducing Milky Way (1924) and Mars (1932) chocolate bars , and M&M's (1941) chocolate, as well as orchestrating the launch of Uncle Ben's Rice .
Mars Chocolate — a segment of the $33 billion Mars candy, pet care, and beverage company — is the producer of M&M's, along with 10 other billion-dollar brands including Snickers, Dove, Milky ...
Computer-animated graphics, personification of the candies as characters with cartoon-like storytelling, and various merchandising techniques including the introduction of new flavors, colors and customizable merchandise have helped to increase the brand's recognition as a candy icon. In 1982, the Mars candy bar company rejected the inclusion ...
From candy to pets. Mars was founded in 1911 when Frank C. Mars began making and selling butter cream candy from ... (The candy company is in talks to acquire Cerba Vet and ANTAGENE from Cerba ...
The company behind Snickers and Twix already had big market share in the chocolate, gum, and pet nutrition categories, and was looking to invest in new lines of business, such as salty snacks and ...
Snickers (stylized in all caps) is a chocolate bar consisting of nougat topped with caramel and peanuts, all encased in milk chocolate. [4] The bars are made by the American company Mars Inc. The annual global sales of Snickers is over $380 million, [5] [6] [7] and it is widely considered the bestselling candy bar in the world. [8] [9]