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  2. Six principles of persuasion: Examples - Macmillan and BFW...

    community.macmillanlearning.com/t5/psychology-blog/six-principles-of...

    Expert. 0 0 24.2K. 07-03-2017 03:04 AM. Social psychologist Robert Cialdini has identified six principles of persuasion: scarcity, authority, consistency, reciprocity, consensus, and liking. In this post, we’ll give you examples of Cialdini’s principles of persuasion, as well as a quick classroom exercise to help you prepare for your lecture.

  3. Persuasion and the COVID-19 vaccine - Macmillan Teaching...

    community.macmillanlearning.com/t5/psychology-blog/persuasion-and-the-covid-19...

    This assignment asks students to connect those strategies to Robert Cialdini’s six principles of persuasion. Assignment. Read “Behaviorally informed strategies for a national COVID-19 vaccine promotion program.” Identify the five suggested strategies and briefly summarize each. Next, read “Principles of persuasion.”

  4. How to Win Elections: Evidence-Based Principles of Effective...

    community.macmillanlearning.com/t5/talk-psych-blog/how-to-win-elections...

    Finally, and even more important than any of these ten evidence-based persuasion principles, is one more: the power of self-persuasion. Get people to rehearse and verbalize your argument. When supporting a candidate, focus less on the crushing brilliance of your thinking than on what your audience is thinking. Remember: Your aim is not to score ...

  5. Macmillan Teaching Community - 16737 - Macmillan and BFW Teaching...

    community.macmillanlearning.com/t5/talk-psych-blog/psychological-science...

    Paradoxical findings energize psychological scientists, as we sleuth their explanation. They also remind us of Bohr’s lesson. Sometimes the seeming opposite of a truth is another truth. Reality is often best described by complementary principles: mind emerges from brain, and mind controls brain. Both are true, yet either, by itself, is a half ...

  6. Learning Science Research | Macmillan Learning Community

    community.macmillanlearning.com/t5/learning-science-research/bg-p/learning...

    Macmillan Employee. 05-17-2024 01:29 PM. Learner experience (LX) design is a multidisciplinary approach to design, incorporating user experience, instructional design, and learning science pedagogies to create digital learning experiences that effectively manage cognitive load and foster student understanding.

  7. Using Speak Up's New Feature to Teach Public Speaking

    community.macmillanlearning.com/t5/communication-blog/using-speak-up-s-new...

    The fifth edition of Speak Up!, newly published this year, includes a new “Speech Choices” case study feature to help students understand and relate to the concepts and principles behind speech preparation. This feature presents a case study of one student, Rafaela, as she prepares for her persuasive speech assignment.

  8. Social issues in the classroom: Ideas for activities

    community.macmillanlearning.com/t5/psychology-blog/social-issues-in-the...

    1.3A Articulate how psychological principles can be used to explain social issues, address pressing societal needs, and inform public policy; 3.3c Explain how psychology can promote civic, social, and global outcomes that benefit others; 3.3C Pursue personal opportunities to promote civic, social, and global outcomes that benefit the community.

  9. Talk Psych by David Myers | Macmillan Learning

    community.macmillanlearning.com/t5/talk-psych-blog/bg-p/talk-psych-blog

    Twenty-year-old Tom invests a $10,000 inheritance at 8 percent interest. When he retires at age 70, he can withdraw $538,781. Meanwhile, Tom’s clever twin sister Angela examines the options and invests her $10,000 at a smidgen greater rate—9 percent—and will withdraw much more: $885,182.

  10. Everyday Economics and COVID-19 with Betsey Steven... - Macmillan...

    community.macmillanlearning.com/t5/learning-stories-blog/everyday-economics...

    For more information about Principles of Economics with Betsey Stevenson and Justin Wolfers from Macmillan Learning, and to learn more about why every decision is an economic decision, click here. Betsey Stevenson advised President Obama on social policy, labor market, and trade issues as a member of the Council of Economic Advisers from 2013 ...

  11. Psychology Blog | Macmillan Learning Community

    community.macmillanlearning.com/t5/psychology-blog/bg-p/ps-blog/label-name/...

    The APA Guidelines for the Major (2013) include these indicators related to social issues: 1.3A Articulate how psychological principles can be used to explain social issues, address pressing societal needs, and inform public policy 3.3c Explain how psychology can promote civic, social, and global outcomes that benefit others 3.3C Pursue ...