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Boden is a British clothing retailer founded by Johnnie Boden in 1991. It started as a mail-order business. [ 1 ] In 2022 Boden reported annual sales of £351m, predominantly in the US, the UK and Germany, 1.8m customers and 1,034 employees. [ 2 ]
In China, women had different kinds of clothes in ancient times. Those clothes changed with the dynasty. For examples, in the 1920s, the Cheongsam was fashionable among socialites and upperclass women; [ 1 ] during the 1960s, very austere clothing styles were prevalent; today, a wide variety of fashions are worn.
Nowadays there are many more brands and multi-retailers that are similar to Anthro, for both clothing and home decor, such as Tuckernuck, Free People, ... Shop Boden Standouts.
He founded Boden in 1991, [2] launching his first catalogue featuring pictures drawn by a friend, [3] with eight menswear products available [2] modelled by his friends. [1] In 1992, Boden realised women were a better target for clothes, and launched women's clothing, followed by children's clothing, [2] under the name 'Mini Boden', in 1996. [3]
To further optimize its product mix and increase profitability, the group has adopted a "non-seasonal product" development strategy. Currently, the non-down clothing products of the Group include Bosideng MAN, BOSIDENG RICCI lady's wears casual wear and D.D. Cat kids wear, VETALLO high-class menswear and the franchise project of ROCAWEAR in the greater China region.
Many sweatshops are located in China; there, workers are underpaid and overworked in unsafe environments. Overall, China produced 65% of the world's clothing in 2021, [2] with a majority of these clothes being labeled as fast fashion. The top 10 competitors in the fast fashion market made up 29.13% of the whole fashion market in 2020.
The textile industry in China is the largest in the world in both overall production and exports. [1] China exported $274 billion in textiles in 2013, a volume that was nearly seven times that of Bangladesh, the second largest exporter with $40 billion in exports. [2] This accounted for 43.1% of global clothing exports. [3]
With corgis and London Bridge prints to boot, you will want to dress your little one head-to-toe in this limited-edition collection.