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  2. McKinsey 7S Framework - Wikipedia

    en.wikipedia.org/wiki/McKinsey_7S_Framework

    Visual representation of the model [1]. The McKinsey 7S Framework is a management model developed by business consultants Robert H. Waterman, Jr. and Tom Peters (who also developed the MBWA-- "Management By Walking Around" motif, and authored In Search of Excellence) in the 1980s.

  3. Input–process–output model of teams - Wikipedia

    en.wikipedia.org/wiki/Input–process–output...

    The input–process–output (IPO) model of teams provides a framework for conceptualizing teams. The IPO model suggests that many factors influence a team's productivity and cohesiveness . It "provides a way to understand how teams perform, and how to maximize their performance".

  4. Business model canvas - Wikipedia

    en.wikipedia.org/wiki/Business_Model_Canvas

    The business model canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.

  5. Template:Marketing operations - Wikipedia

    en.wikipedia.org/wiki/Template:Marketing_operations

    Benchmarking; Best practices; Budgeting; Business intelligence; Business process; Change management; Chief Marketing Officer (CMO) Customer intelligence; Customer lifecycle management

  6. Choice modelling - Wikipedia

    en.wikipedia.org/wiki/Choice_modelling

    Indeed many alternative models exist in econometrics, marketing, sociometrics and other fields, including utility maximization, optimization applied to consumer theory, and a plethora of other identification strategies which may be more or less accurate depending on the data, sample, hypothesis and the particular decision being modelled.

  7. Template:Marketing - Wikipedia

    en.wikipedia.org/wiki/Template:Marketing

    Main page; Contents; Current events; Random article; About Wikipedia; Contact us

  8. Unique selling proposition - Wikipedia

    en.wikipedia.org/wiki/Unique_selling_proposition

    In marketing, the unique selling proposition (USP), also called the unique selling point or the unique value proposition (UVP) in the business model canvas, is the marketing strategy of informing customers about how one's own brand or product is superior to its competitors (in addition to its other values). [1]

  9. Smiling curve - Wikipedia

    en.wikipedia.org/wiki/Smiling_Curve

    Based on this model, the Acer company adopted a business strategy to reorient itself from manufacturing into global marketing of brand-name PC-related products and services. Acer accordingly invested heavily in R&D to develop innovative technology. The concept later became widely cited to describe the distribution of value-adding potentials in ...