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The perfume, advertised with a cinematic TV commercial starring Taylor, was an enormous and enduring commercial success, with total sales of US$1.5 billion as of 2018. Though not the first celebrity fragrance , the unprecedented success of White Diamonds popularised the trend of celebrity-branded perfumes which accelerated in the following decades.
Many celebrities have signed contracts with perfume houses to associate their name with a signature scent, as a self-promotion campaign. [1] The scents are then marketed; the association with the celebrity's name usually being the selling point of the campaign.
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“Plus,” the Post says, “people wanted to ‘smell like a rich person,’ said Dominica Baird, chair of the business of beauty and fragrance program at Savannah College of Art and Design.
A new fragrance from Billie Eilish is coming — and the scent is nothing short of unusual. The singer-songwriter, 21, announced via Instagram on Thursday, September 28, that her third perfume ...
Elizabeth Arden (See List of celebrity-branded perfumes) Jim Krivda 2006 Ange ou démon: Parfums Givenchy: 2006 Amour : Kenzo: 2006 Aoud Damascus: Montale: Pierre Montale 2006 Forever and Ever Dior : Dior: 2006 Black Orchid: Tom Ford: David Apel and Pierre Negrin (perfumers of the fragrance company Givaudan) [47] [48] 2006 Bvlgari Pour Homme ...
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1645 West Lane Avenue, Upper Arlington, OH · Directions · (614) 485-9193