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  2. Rhetorical modes - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_modes

    Expository writing is a type of writing where the purpose is to explain or inform the audience about a topic. [13] It is considered one of the four most common rhetorical modes. [14] The purpose of expository writing is to explain and analyze information by presenting an idea, relevant evidence, and appropriate discussion.

  3. Persuasive writing - Wikipedia

    en.wikipedia.org/wiki/Persuasive_writing

    Persuasive writing is a form of written arguments designed to convince, motivate, or sway readers toward a specific point of view or opinion on a given topic. This writing style relies on presenting reasoned opinions supported by evidence that substantiates the central thesis .

  4. B. J. Fogg - Wikipedia

    en.wikipedia.org/wiki/B._J._Fogg

    Brian Jeffrey Fogg (born August 7, 1963) is an American social scientist and author who is a research associate [1] and adjunct professor [2] at Stanford University. He is the founder and director of the Stanford Behavior Design Lab , formerly known as the Persuasive Technology Lab. [ 3 ] [ 4 ]

  5. Essay - Wikipedia

    en.wikipedia.org/wiki/Essay

    Essays of Michel de Montaigne. An essay is, generally, a piece of writing that gives the author's own argument, but the definition is vague, overlapping with those of a letter, a paper, an article, a pamphlet, and a short story.

  6. Persuasion - Wikipedia

    en.wikipedia.org/wiki/Persuasion

    Rhetoric is the art of effective persuasive speaking, often through the use of figures of speech, metaphors, and other techniques. The Greek philosopher Aristotle listed four reasons why one should learn the art of persuasion: [12] Truth and justice are perfect; thus if a case loses, it is the fault of the speaker. It is an excellent tool for ...

  7. The Best American Essays - Wikipedia

    en.wikipedia.org/wiki/The_Best_American_Essays

    The Best American Essays is a yearly anthology of magazine articles published in the United States. [1] It was started in 1986 and is now part of The Best American Series published by HarperCollins . [ 2 ]

  8. Secret Windows - Wikipedia

    en.wikipedia.org/wiki/Secret_Windows

    Secret Windows: Essays and Fiction on the Craft of Writing is a collection of short stories, essays, speeches, and book excerpts by Stephen King, published in 2000. It was marketed by Book-of-the-Month Club as a companion to King's On Writing .

  9. Stanford Behavior Design Lab - Wikipedia

    en.wikipedia.org/wiki/Stanford_Behavior_Design_Lab

    The Lab was originally founded as the Stanford Persuasive Technology Lab in 1998 by B. J. Fogg to research computers as Persuasive Technology as part of H-STAR (Human Sciences and Technologies Advanced Research Institute) at Stanford University, which focuses on advancing the human sciences, often in the context of their application to the design and use of information technologies, their ...

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