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Rice cereal is the name commonly given to industrially manufactured baby food based on rice. It is also commonly used in Rice Krispy treats. It is also commonly used in Rice Krispy treats. Its ingredient list is not well defined and depends on the manufacturer.
Lundberg Family Farms, based in Richvale, California, United States, is a farm that produces rice, chips and their packaging, and that also markets organic foods. It is family owned and has been a pioneer in organic farming, especially rice products. It was the first business to produce and market a brand of organic rice in the United States.
Commercial baby food in the United States is dominated by Gerber, which had about 70% of the American market share in 1996. [26] Beechnut had about 15% of the market, and Heinz had about 10%. Heinz's Earth's Best, the largest brand of organic baby food, had about 2% of the American market share. [26]
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Cerelac baby cereals are available in 4 stages [8] Stage 1: (At 6–7 months old) is formulated for babies from 6 months onwards and is available in variants of CERELAC Wheat, CERELAC Rice and CERELAC Maize. This can be given to the baby as a baby's first food during the 6th month as these cereals are gelatin free and can be easily digested. [5]
Gerber Products Company is an American purveyor of baby food and baby products headquartered in Fremont, Michigan. Gerber Products Company is a subsidiary of Nestlé.. Other Gerber products include breastfeeding pumps and other supplies, baby bottles and nipples, and health care products including tooth and gum cleanser and vitamin drops.
Farex baby cereal was first produced by the company Glaxo in 1934. Today, Farex is one of the most popular foods for babies in Australia and New Zealand . Farex now offers cereals for different ages.
By 1990, it was the fourth ranked baby food based on sales. [2] The brand was purchased by Heinz in 1991. [3] Earth's Best was purchased by Hain Celstial Group in 1999. [3] As of 2022, it held 29 percent market share of the baby food industry in the United States. [4]