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The advertising campaign fuelled sales robust enough to put Tareyton sales in the Top 10 American cigarette brands in the mid to late 1960s. [6] The brand declined to thirteenth place when the slogan waned in 1979.
Despite it being illegal at the time, tobacco marketers gave out free cigarette samples to children in black neighbourhoods in the U.S. [49] Similar practices continue in parts of the world; a 2016 study found over 12% of South African students had been given free cigarettes by tobacco company representative, with lower rates in five other ...
Tareyton began as a variation of Herbert Tareyton cork-tipped non-filter cigarettes (whose slogan was, "There's something about them you'll like"). [5] As filters gained in popularity in the late 1950s, Tareyton was created in 1954 as the filtered version of Herbert Tareyton, minus the cork tip.
Television and radio e-cigarette advertising in some countries may be indirectly advertising traditional cigarette smoking. [73] A 2014 review said, "the e-cigarette companies have been rapidly expanding using aggressive marketing messages similar to those used to promote cigarettes in the 1950s and 1960s."
By Glenn Albin Cigarettes kill? A Florida jury thought so and has just awarded a widow of a lung cancer victim $24 billion in damages. Lawyers argued that R.J. Reynolds was negligent in informing ...
David McLean died of lung cancer at the age 73 in 1995. After his death, his widow, Lilo McLean, sued Philip Morris, claiming that McLean's disease was brought on because he had to smoke multiple packs of cigarettes during advertising shoots. Her case was dismissed and she was forced to pay the cigarette company's court case costs. [29]
Gray listened to advertising employees from the William Esty Co., and the slogan "Winston tastes good like a cigarette ought to" was considered, then replaced by the more succinct "Winston tastes good like a cigarette should." [5] The first print ad appeared in the Pittsburgh Post-Gazette in September 1954, [6] with an ad in Life following the ...
A long-lost lighter that was dug out of the sand at Jones Beach nearly six decades ago has finally been reunited with the family of the Vietnam veteran who owned it, The Post has learned.