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The concept was created by advertising firm Foote, Cone & Belding (FCB) for a 1986 Sun-Maid commercial on behalf of the California Raisin Advisory Board when one of the writers, Seth Werner (at the time with FCB in San Francisco) came up with an idea for the new raisin commercial, saying, "We have tried everything but dancing raisins singing 'I Heard It Through the Grapevine'" (the 1968 song ...
The California Raisin Advisory Board (or CALRAB) was a California state marketing commission based in Fresno, California that was created in the mid-1900s to coordinate the regulation and promotion of the state's raisin crop. [1]
The California Raisins: The Grape Escape is a California Raisins video game developed by Radiance for the Nintendo Entertainment System. Capcom planned to publish the game in 1990 but its release was canceled due to the California Raisins' dwindling popularity because of the decline in raisin sales in the late 1980s and early 1990s.
Articles relating to the fictional rhythm and blues animated musical group The California Raisins and their depictions. The characters were anthropomorphized raisins. The lead vocals were sung by musician Buddy Miles.
The California Dancing Raisins may be gone, but the industry is still hanging on. Skip to main content. 24/7 Help. For premium support please call: 800-290-4726 more ways to reach us. Sign in ...
National Raisin Company — a fixture of the California raisin industry for 55 years — is turning over the family-run company to a new owner. The deal, whose terms were not disclosed, ...
The California Raisins' first big hit was the song "I Heard It Through the Grapevine" in the first of their series of TV spots for the California Raisin Advisory Board. They became such a media phenomenon that they went on to star in their own pair of primetime specials for CBS television, Meet the Raisins (1988), The Raisins Sold Out (1990 ...
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