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2. The 20 Best Korean Makeup Brands You Likely Haven’t ... - AOL

   www.aol.com/20-best-korean-makeup-brands...

   For this piece, beauty writer Carol Lee spoke with trusted Korean makeup experts about Korean makeup brands. Lee also searched the internet for top-rated Korean makeup products and brands, tested ...

3. The 17 Best Korean Makeup Brands to Try Now, According ... - AOL

   www.aol.com/lifestyle/17-best-korean-makeup...

   Etude. Another classic Korean makeup brand within the AmorePacific family, Etude has been around since 1985. If you ever find yourself in Seoul, I highly recommend checking out one of the brick ...

4. Korean beauty standards - Wikipedia

   en.wikipedia.org/wiki/Korean_beauty_standards

   Male beauty standards around makeup prefer a matte look, to convey a natural, desirable image, rather than bold, bright colors, and styles The increase in utilization by male Kpop idols, and advertisements directed to a male audience has led more Korean men to apply light makeup, as compared to men in the west.

5. K-beauty - Wikipedia

   en.wikipedia.org/wiki/K-Beauty

   Korean beauty standards in the 21st century prize a youthful look and the appearance of moisture on the skin, which results in a preference for cremes over powders. K-beauty products are also more often designed for export, as a result of South Korea's history of import substitution industrialization. [27]

6. The 14 Best Korean Makeup Brands to Shop for Next-Level ... - AOL

   www.aol.com/14-best-korean-makeup-brands...

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7. Cosmetics in Korea - Wikipedia

   en.wikipedia.org/wiki/Cosmetics_in_Korea

   New makeup styles and products became popular, stimulating Korea's cosmetics culture and enabling mass production and consumption. Bakgabun, which means Park's powder, was the first mass-produced cosmetics item in Korea. It was the first Korean face powder and was a bestseller from 1916 to 1930.

8. These Korean Foundations Will Make Your Skin Look Perfect - AOL

   www.aol.com/korean-foundations-skin-look-perfect...

   Korean foundations combine skin care and makeup to nourish and perfect your skin simultaneously. According to experts and customers, these are the seven best options on the market.

9. Pony (make-up artist) - Wikipedia

   en.wikipedia.org/wiki/Pony_(make-up_artist)

   Pony is credited with popularizing Korean beauty trends worldwide. [4] She was listed in Forbes 30 Under 30 Asia in 2017 for her make-up career. [5] Throughout her career, Pony has authored several how-to books on applying make-up and collaborated with multiple make-up brands. In addition, she is the founder of her own make-up brand, Pony Effect.