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  2. Marketing and artificial intelligence - Wikipedia

    en.wikipedia.org/wiki/Marketing_and_artificial...

    In terms of marketing, automation uses software to computerize marketing processes that would have otherwise been performed manually. It assists in effectively allowing processes such as customer segmentation, campaign management, and product promotion, to be undertaken at a more efficient rate. [ 14 ]

  3. Amazon has good reason to become Anthropic’s new AI BFF - AOL

    www.aol.com/finance/amazon-good-reason-become...

    The AI scene is shifting so quickly. Earlier this year, up-and-coming Anthropic partnered with Google, taking a $300 million investment for a reported 10% stake and making the Big Tech firm its ...

  4. Amazon doubles down on AI startup Anthropic with another $4 ...

    www.aol.com/news/anthropic-receives-additional-4...

    (Reuters) -Amazon.com pumped another $4 billion into OpenAI competitor Anthropic, as the e-commerce giant goes up against Big Tech rivals in a race to capitalize on generative artificial ...

  5. Amazon (company) - Wikipedia

    en.wikipedia.org/wiki/Amazon_(company)

    Amazon.com, Inc., [1] doing business as Amazon (/ ˈ æ m ə z ɒ n / ⓘ, AM-ə-zon; UK also / ˈ æ m ə z ə n /, AM-ə-zən), is an American multinational technology company engaged in e-commerce, cloud computing, online advertising, digital streaming, and artificial intelligence. [5]

  6. Artificial intelligence marketing - Wikipedia

    en.wikipedia.org/wiki/Artificial_intelligence...

    Artificial intelligence has transformed the digital marketing landscape by allowing businesses to capture large amounts of consumer data, leading to data-driven marketing strategies. Businesses like Amazon can utilize user’s purchase, search, and viewing history on their platforms, to create customized user experiences.

  7. Amazon hits $2 trillion in valuation on AI fervor, rate cut bets

    www.aol.com/news/amazon-hits-2-trillion...

    The stock rose 3.4% to $192.70, giving the e-commerce giant a market value of over $2 trillion and putting it in the same club as technology heavyweights Microsoft Corp, Apple Inc, Nvidia Corp and ...

  8. Product information management - Wikipedia

    en.wikipedia.org/wiki/Product_information_management

    PIM has witnessed a transformative synergy with Artificial Intelligence (AI), offering enhanced capabilities in the realm of product data management. AI serves as a virtual assistant, supporting product enrichment and decision-making across various business processes within PIM. A few high-impact use cases include auto attribution and writing ...

  9. How Amazon blew Alexa’s shot to dominate AI, according to ...

    www.aol.com/finance/amazon-blew-alexa-shot...

    Alexa desperately needs an LLM upgrade to compete with the new breed of chatbots from the likes of OpenAI and Google. But a lack of data and other obstacles have stymied Amazon's efforts.