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Plank is the founder and executive chairman of Under Armour, a manufacturer of sportswear, footwear and accessories, based in Baltimore, Maryland. He served as CEO from its founding until 2020 and will be returning as CEO as of April 2024. [2] As of April 2023, his net worth was estimated at US$1.1 billion. [3]
The visible ongoing presence of a charismatic founder can be a problem for a new CEO, says Neil Saunders, a GlobalData Retail analyst who covers Under Armour.
In 2018, his total compensation at Under Armour was $6,285,000. [4] In October 2019, Plank announced that Frisk would become Under Armour's CEO in January 2020, while Plank would become executive chairman and brand chief. [14] In addition to being Under Armour's president and CEO, Frisk joined the company's board of directors. [15]
Under Armour also had released a product with scent control technology in 2012 titled, "Under Armour Scent Control". This line claims to be designed so that the wearer's scent cannot be detected. [45] Under Armour developed a new type of shirt called "Coldblack", which is designed to reflect heat and keep athletes cool in the sun. [46]
Under Armour CEO’s shock exit is another example of the executive chair curse. Alan Murray, Nicholas Gordon. March 14, 2024 at 12:50 AM. Good morning.
I am extremely proud of what we’ve accomplished as a team," Under Armour president and CEO Patrik Frisk said. "It has been the greatest privilege of my career to serve Under Armour athletes ...
Colin Browne is the CEO of Cascale, joining the consumer goods organization May 1, 2024. [1] Browne joined Cascale from Under Armour, where he most recently served as chief operating officer (COO) and interim CEO. [2] He succeeded Patrik Frisk as Under Armour's CEO on a then interim basis in June 2022. [3]
The veteran of outdoor and action sports brands took over the helm of the company just over two years ago.