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The law of contagion is a superstitious folk belief that suggests that once two people or objects have been in contact, a magical link persists between them unless or until a formal cleansing, consecration, exorcism, or other act of banishing breaks the non-material bond.
Champak was founded in 1969 [2] by Vishwanath of Delhi Press. At that time, Champak competed with Chandamama, one of the best Children's selling magazines and Parag (Times of Indian Press) and Nandan (Hindustan Times Press).