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Keep America Beautiful is best known for its "Crying Indian" public service advertisement (PSA) which launched on Earth Day in 1971 and for its annual America Recycles Day. The advertising campaign has been widely credited, including in Frank Lowenstein's "Voices of Protest", with inspiring America's fledgling environmental movement.
The soda industry began the anti-litter campaign "Keep America Beautiful" in 1953 to teach consumers how to dispose of their single-use containers. [2] The campaign was also intended to divert attention from legislation that would have banned single-use containers or installed deposits and instead focused on educating consumers. [2]
Crying Indian (1971–1983) This was an anti-pollution campaign for Keep America Beautiful. The iconic “Crying Indian” ad, which featured Italian-American [26] actor Iron Eyes Cody, first aired on Earth Day in 1971. [24] The campaign helped reduce litter by as much as 88 percent by 1983 [5] and won two Clio Awards. [27]
The national anti-littering group Keep America Beautiful (KAB) recently announced that it was teaming up with the world's largest beverage company, Coca-Cola, to hand out 82 Recycling Bin Grants ...
Iron Eyes Cody (born Espera Oscar de Corti, April 3, 1904 – January 4, 1999) was an American actor of Italian descent who portrayed Native Americans in Hollywood films, [2] including the role of Chief Iron Eyes in Bob Hope's The Paleface (1948).
Yard signs, bumper stickers and TV ads are all signs of an upcoming election and they all cost money — lots of it. Money in political campaigns is a story as old as America itself. In 1755 ...
America Recycles Day, also known as National Recycling Day, is a national observance in the United States dedicated to promoting recycling across the nation. Observed on November 15th every year, the observance is the signature recycling program of Keep America Beautiful [ 1 ] (KAB), the managing and promoting organization for the holiday.
The “American Idol” winner, 41, sang “America the Beautiful” at the US Capitol in Washington, DC, after Trump, 78, was sworn in as the 47th president.