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[1] [2] [3] In July 2020, the NBA and Jordan Brand announced that all 30 teams would feature the "Jumpman" logo on the front right shoulder of Statement jerseys, worn during big games or rivalries, and left leg of shorts beginning with the 2020–21 season.
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The NBA would become the first major North American professional sports league to allow corporate sponsorship logos on official team uniforms, and the last to have a uniform manufacturer logo appear on its team uniforms. [144] The first team to announce a jersey sponsorship was the Philadelphia 76ers, who agreed to a deal with StubHub. [145]
On October 2, 2023, Feastables partnered with the Charlotte Hornets debuting a new logo and became their official jersey patch sponsor for the 2023–24 NBA season. [22] [23] However, the partnership has since ended. [24] In February 2024, the new logo officially started appearing in packages and the recipe of the bar was changed.
The Dallas Wings debuted the new jerseys Sunday against the Chicago Sky.
Per The Swoosh, this year's City Edition uniforms uses both time and place as design influences, paying homage to special memories across each team.
The 2023–24 NBA season was the 78th season of the National Basketball Association (NBA). The regular season began on October 24, 2023, and ended on April 14, 2024. [1] The NBA held their first-ever in-season tournament from November 3 to December 9, with the Los Angeles Lakers winning the tournament against the Indiana Pacers.
NBA referees will debut the Emirates jersey patch at the All-Star Game in Indianapolis on Feb. 18, while G Lea NBA announces partnership with Emirates, including title sponsor of renamed in-season ...
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