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  2. Social judgment theory - Wikipedia

    en.wikipedia.org/wiki/Social_judgment_theory

    Social judgment theory is a framework that studies human judgment. It is how people's current attitudes shape the development of sharing and communicating information. [ 1 ] The psychophysical principle involved for example, is when a stimulus is farther away from one's judgmental anchor, a contrast effect is highly possible; when the stimulus ...

  3. Self-persuasion - Wikipedia

    en.wikipedia.org/wiki/Self-persuasion

    Self-persuasion came about based on the more traditional or direct strategies of persuasion, which have been around for at least 2,300 years and studied by eminent social psychologists from Aristotle to Carl Hovland, they focused their attention on these three principal factors: the nature of the message, the characteristics of the communicator, and the characteristics of the audience.

  4. Brunswik's lens model - Wikipedia

    en.wikipedia.org/wiki/Brunswik's_lens_model

    Brunswik's lens model is a conceptual framework for describing and studying how people make judgments. For example, a person judging the size of a distant object, physicians assessing the severity of disease, investors judging the quality of stocks, weather forecasters predicting tomorrow's weather and personnel officers rating job candidates all face similar tasks.

  5. Yale attitude change approach - Wikipedia

    en.wikipedia.org/wiki/Yale_Attitude_Change_Approach

    This idea, new to social psychology, is beginning to shed light on the relationship between the individual unconscious and the social environment. [19] The study of persuasion has always been an integral part of social psychology with the focus slowly moving from attitude change and behavior modification to communications, literature, art and ...

  6. Spiral of silence - Wikipedia

    en.wikipedia.org/wiki/Spiral_of_silence

    First, is the legal term used to define "public land" or "public spaces." Second concerns the issues of people as seen in journalism. Finally, public as in "public eye" is used in social psychology and refers to the way people think outwardly about their relationships. Public, in this sense, could be characterized as social psychology. This is ...

  7. Symbolic convergence theory - Wikipedia

    en.wikipedia.org/wiki/Symbolic_convergence_theory

    Social Judgement Theory (Sherif, Sherif and Hovland) A self-persuasion theory is defined by the perception and evaluation of an idea by comparing it with current attitudes. Persuasion occurs at the end of the process when a person understands a position and then compares the position it advocates the other person’s position on the issue.

  8. Assimilation and contrast effects - Wikipedia

    en.wikipedia.org/wiki/Assimilation_and_contrast...

    Assimilation effects arise in fields of social cognition, for example in the field of judgment processes or in social comparison. Whenever researchers conduct attitude surveys and design questionnaires, they have to take judgment processes and resulting assimilation effects into account. Assimilation and contrast effects may arise through the ...

  9. Boomerang effect (psychology) - Wikipedia

    en.wikipedia.org/wiki/Boomerang_effect_(psychology)

    Sensenig & Brehm [7] applied Brehm's reactance theory [8] to explain the boomerang effect. They argued that when a person thinks that his freedom to support a position on attitude issue is eliminated, the psychological reactance will be aroused and then he consequently moves his attitudinal position in a way so as to restore the lost freedom.

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