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Sun-Maid raisins are packaged in a red box featuring the “Sun-Maid Girl” wearing a red sunbonnet and holding a tray of fresh grapes. Sun-Maid raisins are grown in the Central Valley of California, midway between Los Angeles and San Francisco, a region known for its climate perfect for growing grapes to make raisins. The grapes are picked at ...
The concept was created by advertising firm Foote, Cone & Belding (FCB) for a 1986 Sun-Maid commercial on behalf of the California Raisin Advisory Board when one of the writers, Seth Werner (at the time with FCB in San Francisco) came up with an idea for the new raisin commercial, saying, "We have tried everything but dancing raisins singing 'I Heard It Through the Grapevine'" (the 1968 song ...
The Raisins Sold Out!: The California Raisins II is a 1990 claymation television special directed by Will Vinton, featuring the advertising characters The California Raisins. The show was broadcast August 29, 1990, on the U.S. television network CBS during primetime. It was the sequel to the Emmy-nominated special Meet the Raisins! in 1988.
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The California Raisin Show is a 1989 American animated television series based on the claymation advertising characters The California Raisins. [1] The show is based on the claymation special, Meet the Raisins!, which originally aired on CBS in 1988. After the show's 13-episode run, a sequel to the original special, Raisins: Sold Out!:
In 1993, The Jepson Manual estimated that California was home to 4,693 native species and 1,169 native subspecies or varieties, including 1,416 endemic species. A 2001 study by the California Native Plant Society estimated 6,300 native plants.
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The California Raisin campaign was funded by an initial grant of US$3 million from the United States Department of Agriculture. [2] Although popular with the public, the California Raisin campaign eventually failed because its production cost the raisin growers almost twice their earnings. [ 2 ]