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  2. Category:Selling techniques - Wikipedia

    en.wikipedia.org/wiki/Category:Selling_techniques

    Pages in category "Selling techniques" The following 27 pages are in this category, out of 27 total. This list may not reflect recent changes. A. AIDA (marketing) B.

  3. The Challenger Sale - Wikipedia

    en.wikipedia.org/wiki/The_Challenger_Sale

    The Challenger Sale is the first non-fiction book by Matthew Dixon, Brent Adamson, and their colleagues at CEB Inc. The book was published on November 10, 2011 by Portfolio/Penguin . [ 1 ] In the text, the book argues that relationship-building is no longer the best sales method.

  4. The Art of the Sale - Wikipedia

    en.wikipedia.org/wiki/The_Art_Of_The_Sale

    The Art of the Sale - Learning From The Masters About The Business Of Life is a non-fiction book by the author and journalist Philip Delves Broughton. He also authored the bestseller Ahead of the Curve. The book was published by Penguin Press in 2012. It analyses the role of persuasion in everyday life and the qualities of effective salespeople.

  5. Sales promotion - Wikipedia

    en.wikipedia.org/wiki/Sales_promotion

    Sales promotion represents a variety of techniques used to stimulate the purchase of a product or brand. Sales promotion has a tactical, rather than strategic role in marketing communications and brand strategy, it is also a form of advertisement used within a short period of time.

  6. AIDA (marketing) - Wikipedia

    en.wikipedia.org/wiki/AIDA_(marketing)

    The model's usefulness was not confined solely to advertising. The basic principles of the AIDA model were widely adopted by sales representatives who used the steps to prepare effective sales presentations following the publication, in 1911, of Arthur Sheldon's book, Successful Selling. [30]

  7. Used bookstore - Wikipedia

    en.wikipedia.org/wiki/Used_bookstore

    Used bookstores (usually called "second-hand bookshops" in Great Britain [1]) buy and sell used books and out-of-print books. A range of titles is available in used bookstores, including in print and out-of-print books. Book collectors tend to frequent used book stores. Large online bookstores offer used books for sale, too.

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