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Payless ShoeSource Worldwide, LLC[3] (formerly known as Payless ShoeSource Inc.), is an American multinational discount footwear chain. Established in 1956 by cousins Louis and Shaol Pozez, Payless was a privately held company owned by Blum Capital, and Golden Gate Capital. In 1961, it became a public company as the Volume Shoe Corporation ...
Nike, Inc.[ note 1 ] (stylized as NIKE) is an American athletic footwear and apparel corporation headquartered near Beaverton, Oregon, United States. [ 5 ] It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$46 billion in its fiscal year 2022. [ 6 ][ 7 ]
According to Shelly Lucas's article, "Nike's Commercial Solution: Girls, Sneakers, and Salvation", "In 1981, Reebok, one of Nike's competitors in the athletic shoe industry, chose to make women its primary target market." [1] Because aerobics became popular among women, Reebok pursued that opportunity and advertised towards women. Nike ...
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Nike Air Force 1 - Low-Top. Nike Air Force 1 - High-Top. Nike Air Force 1 - upper side and under side. Nike Air Force is a range of athletic shoes made by Nike. It was created by designer Bruce Kilgore [1] and was the first basketball shoe to use Nike's "Air" technology. [2] The shoe is offered in low-, mid- and high-top styles.
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