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The first Coke Times Square debuted in 1920 at 49th Street and Broadway with neon lighting being added in 1923. It flashed the words "Drink Coca-Cola, Delicious and Refreshing" and was the world's second-largest electric billboard at the time.
Times Square is a marketer's dream, a place where loud, garish advertisements have become a world renowned tourist attraction. John Woods takes us on a tour of Times Square to share what goes into ...
Douglas Leigh (May 24, 1907 – December 14, 1999) was an American advertising executive and lighting designer, and a pioneer in signage and outdoor advertising. [1] [2] He is famous for making New York City's Times Square the site of some of the world's most famous neon signs, [3] or electric billboards.
The red and white neon billboard was erected in 1974 [2] in its current location whilst the left side of the billboard was a later addition in 1990. In 2004 the billboard for the first time in thirty years advertised a product other than Coca-Cola, when the left side of the board advertised the release of Halo 2. [3]
The giant, iconic signs of New York City's Times Square have recently come under federal scrutiny. According to Polly Trottenberg, commissioner of the city's Department of Transportation, federal ...
Times Square is a busy intersection of art and commerce, where scores of advertisements – electric, neon and illuminated signs and "zipper" news crawls – vie for viewers' attention. Notable examples include: Coca-Cola sign; Disney Store Times Square; Fashion One; FashionTV; Forever 21 (formerly Virgin Megastores) Hard Rock Cafe New York; M ...
Having your face sprawled across 70-foot-tall billboards on buildings in Times Square might make you famous, but it's making landlords rich. Jamestown Properties, owner of the One Times Square ...
The 1937 Tifton Coca-Cola Bottling Plant is located at 820 Love Avenue. The building is a two-story, brick, commercial Beaux Arts -style building with tile roof, heavy modillions under the cornice, metal factory sash-windows, leaded-glass transoms over plate glass display windows, and decorative cast-concrete door surround.